All of this was only possible because of excellent planning by our Programming, Media Planning and Creative departments.

They made an inventory of all shows that would be airing on the channel at the time of the rebrand and made sure that we'd have all assets ready to go weeks before the rebrand date.

Because it was all well on time I could chuck it into the lookup tables and our channel scheduler didn't even have to think about putting in the new assets on the schedule. They just appeared!

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